The Resource C/P/G 101 : strategies for getting your consumer product to market, David Towner

C/P/G 101 : strategies for getting your consumer product to market, David Towner

Label
C/P/G 101 : strategies for getting your consumer product to market
Title
C/P/G 101
Title remainder
strategies for getting your consumer product to market
Statement of responsibility
David Towner
Title variation
  • C / P / G 101
  • Consumer packaged goods 101
Creator
Subject
Language
eng
Cataloging source
DLC
http://library.link/vocab/creatorDate
1969-
http://library.link/vocab/creatorName
Towner, David
Dewey number
658.8
Illustrations
illustrations
Index
index present
LC call number
HF5415.153
LC item number
.T69 2011
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • New products
  • Branding (Marketing)
  • Packaging
  • Marketing channels
  • Entrepreneurship
Label
C/P/G 101 : strategies for getting your consumer product to market, David Towner
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
The basics of CPG -- Brand, branding, brand strategy -- Channel distribution strategy -- Channel sales strategy
Dimensions
22 cm.
Extent
vii, 91 pages
Isbn
9781936374274
Isbn Type
(alk. paper)
Lccn
2011005223
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
System control number
  • ocn701622855
  • (OCoLC)701622855
Label
C/P/G 101 : strategies for getting your consumer product to market, David Towner
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
The basics of CPG -- Brand, branding, brand strategy -- Channel distribution strategy -- Channel sales strategy
Dimensions
22 cm.
Extent
vii, 91 pages
Isbn
9781936374274
Isbn Type
(alk. paper)
Lccn
2011005223
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
System control number
  • ocn701622855
  • (OCoLC)701622855

Library Locations

    • Vancouver Public Library, Central Library (Open with Limited Services - Children’s Library, Level 2 and Level 3)Borrow it
      350 West Georgia Street, Vancouver, BC, V6B 6B1, CA
      49.280188 -123.114755
    • Vancouver Public Library, Renfrew Branch (Open with Limited Services)Borrow it
      2969 E. 22nd Ave., Vancouver, BC, V5M 2Y3, CA
      49.250816 -123.04248
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